Go Pros video of the day

 The Go Pro a portable HD-quality, waterproof, video recording device, which has gained popularity for its compact size and ability to deliver amazingly crystal-clear video. Go Pro have a Twitter page which consistently everyday post a video and photo 'of the day' which is submitted by a customer which has bought their Camera and tweeted their own photo with the hashtag #GoPro. Hashtags like this can be used by Companies like this to share and promote their product, with interacting consumers. This Maximises content sharing in the twitter community, so Go pro can further their reach to increase their brand awareness and product.

A Twitter Post by Go Pro of the video of they day with the hashtag #GoPro. Use of the tag @surfline is important in content sharing as this opens up Go Pro to the community that the video came from.

A Twitter Post by Go Pro of the photo of they day with the hashtag #GoPro, Also good use of the of the hastag #Maldives, the location where this was photo was taken.

Coles April fools post

This funny post followed by a clever comment was a great way for Coles to get some postive social media activities going.  The use of the puns and the floating trolley has generated over 7000 likes and 1000 shares for that post. The picture also shows a very clean and fully stocked supermarket with bright lighting giving coles great advertising. The follow up reply comment was a smart way for Coles to personalise with their customers more.

Social Media Marketing

Welcome to my Blog. This Blog will discuss the various social media marketing used today by many companies in the retail industry.

 Posts will be made on examples of social media marketing used by companies. Through the examples I will discuss the different social media marketing tools and platforms used and whether or not these were successful or poor use of social media by the companies. 

 I hope my Blog will help create further discussion on social media marketing tools and platforms, specifically how it can be used effectively.