This funny post followed by a clever comment was a great way for Coles to get some postive social media activities going. The use of the puns and the floating trolley has generated over 7000 likes and 1000 shares for that post. The picture also shows a very clean and fully stocked supermarket with bright lighting giving coles great advertising. The follow up reply comment was a smart way for Coles to personalise with their customers more.
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