Sporting Celebrity Endorsements.

By utilising Sporting stars social media pages, Retail brands can get the edge over competing brands. For example Nike have major sponser deals with international sports stars of Soccer, Basketball and Tennis. Here are a few great examples of how Nike have used their endorsements effectively.

Here Cristiano Ronaldo has uploaded a new profile picture  of which he is holding  one of  the new line of soccer boots that he is endorsing. With 1.7 million likes the reach is huge that a celebrity like Cristiano Ronaldo has to offer for Nike.

A post from Lebron James Instagram profile. This is another example of good product placement endorsement by Nike, utilising its sponser well. This particular post from Lebron James received nearly 230,000 likes, so again huge reach that it is also specifically targeted at the target audience.

Instagram Know how

With Instagram's popularity growing steadily each year, it is quite important to keep up with how to use Instagram's features effectively for your business. On Instagram users can upload Photos and videos and are then able to edit them with use of filters and other tools unique to Instagram. These are posts when can have captions, hashtags, locations or by tagging other users. Instagram has a similar feed system to other social media platforms showing updates from followed users.

Heres 4 Tips for Retailers wanting to utilise Instagram


1. Profile. Maximise your success by optimizing you profile, maintain a professional and consistent username, photo and bio across all social channels.

2. Hashtags. To increase your reach and exposure to followers make sure to use Hashtags in posts.

3. Posting etiquette. Its important to not just post product content, but share fun and engaging content too.

4.Increase followers. By following other accounts, specifically other local retail business, This can increase your following in return.

You can Read more at
http://www.snapretail.com/blog/top-instagram-tips-for-retailers/